I was really depressed until the penultimate paragraph, when I realized all of our problems are because we ARE embracing the messiness of the Enterprise. So, we are failing the Right way?
This was sooo good! Awesome post (as always). For startups trying to pivot to enterprise - here is a protip. Just take your current website and messaging -- then redo it pretending like it was 10 years ago. Done. The enterprise clients will be beating down your door! 😂
So you want to sell to the enterprise?
<I'm in this photo and I don't like it>
This piece is being shared in hundreds of places right now with the comment “did this guy work here?!?”
I was really depressed until the penultimate paragraph, when I realized all of our problems are because we ARE embracing the messiness of the Enterprise. So, we are failing the Right way?
This was sooo good! Awesome post (as always). For startups trying to pivot to enterprise - here is a protip. Just take your current website and messaging -- then redo it pretending like it was 10 years ago. Done. The enterprise clients will be beating down your door! 😂
This is the hard truth
Option 2 is the way to go but a lot of VC's dont like the service part.
Thank you for talking some sense into me.
Excellent assessment. Was this inspired by Airtable?
welp, that's depressing